The International Network of Nicotine Consumer Organisations (INNCO) recommends that any national or local government that is considering the imposition of a ‘flavour’ ban on nicotine vapes (“e-cigarettes”) should first conduct a careful health impact assessment to determine how many adult vapers will relapse to smoking, how many fewer smokers will quit, and how many teen vapers may shift to cigarette smoking.
We believe that many governments are conflating safer nicotine vape use with deadly tobacco use and making hasty policy decisions that will ultimately protect cigarette sales and, thus, cost lives. In this analysis, we examine compelling arguments against nicotine vape ‘flavour’ bans, and urge policy makers to consider evidence and potential unintended consequences before imposing simplistic and hasty prohibitions.
Read the full report here.